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Beauty Investment & Brand Accelleration

In business 20 percent of your activities will account for 80 percent of your results. We believe in creating and growing performance beauty brands that demonstrate unique performance and scientific validity. 

“For many events, roughly 80% of the effects come from 20% of the causes” ― Vilfredo Pareto

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We develop, launch, and nurture high-performance products with carefully thought-out ingredients, packaging, fragrance, and design. Our brands are created using results and ingredient driven technology with end-consumer in mind. We feel to execute properly a focused mindset is very important. We choose to work on only those projects and opportunities that we can offer strategic and growth value.

Wellness Products


Developing high growth products and brands for prestige retail and luxury professionals around the world

Beauty Products


Retail consumer beauty product development and management 

Spa Setting


Digital beauty brand development and brand management including direct to consumer and large digital beauty retailers

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Pareto Beauty develops and selects limited brands for maximum growth and brand acceleration. Excellence through execution is the motto for all of our beauty projects.


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Nashville, TN

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